The Big Break Festival
Online career fairs just werenβt cutting it, so we decided to bring back The Big Break in full-fledged festival style.
Entrusted to us interns, my art partner and I had lots of fun imagining what people our age would like.
From curating CD lineups, organising meet-and-greets to introducing the Big Break Match Up, we made advertising a Lollapalooza for a day. Fun times.
Agency: TBWA SG
Client: Association of Advertising and Marketing Singapore
Art Director(s): Rachel Lee, Nora Jo
Entrusted to us interns, my art partner and I had lots of fun imagining what people our age would like.
From curating CD lineups, organising meet-and-greets to introducing the Big Break Match Up, we made advertising a Lollapalooza for a day. Fun times.
Agency: TBWA SG
Client: Association of Advertising and Marketing Singapore
Art Director(s): Rachel Lee, Nora Jo
